The Exit Timeline (Simple but Real)
A realistic business sale timeline — and why a smooth exit starts 12–24 months before you sell.
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Straight Talk on Selling Your Business
Short, practical posts on exit planning, valuation, and what buyers really want, from the What’s It Worth? - Blog.
The 3 Big Outcomes You Must Decide Early
Selling a business isn’t about picking a buyer — it’s about picking an outcome: cash out, partial exit, or legacy transition.
Read postAre You Asking the Right Questions?
Six questions every owner should be asking long before selling — and why a business that can't run without you is hard to sell.
Read postThe “Sellability Score”: How Ready Are You?
A 10-question self-test for business owners — rate yourself 1–10 and see where your business really stands with buyers.
Read postWhy Buyers Pay More for “Planning”
Buyers don’t pay more for potential — they pay more for certainty. Here’s why early planning raises what your business is worth.
Read postTwo Types of Sellers
The Builder plans ahead and earns premium offers. The Burner sells under pressure — and buyers love pressure.
Read postWhat Does “The Exit” Actually Look Like?
Before you talk about price, define the destination — three questions about life after the deal.
Read postBegin with the End in Mind
Most owners don’t plan to sell their business — they hope to. Hope is not a strategy.
Read postWhat’s It Worth? Is Now Live on Amazon
The book I wish someone had handed me years ago — a straight-talk guide to selling your business, now in print and Kindle.
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Whether you are preparing to sell, pursuing government work, or need advice from a seasoned voice, a short conversation is the best place to start.